In this episode of "How We Did It: Stories from Independent Farm Equipment Innovators," we hear more from fourth-generation Krone Owner, Bernard Krone IV. In part 3 of this 3-part series, Bernard recounts his journey of joining the family business and following in his father footsteps. Watch it here >>
“When I was in the first years of school, I was not so much into learning,” he says. “But I remember my dad saying, ‘Please Bernard, you have to learn. Otherwise, I don’t need you in the future for running the company.’”
Even knowing his family’s desire to have him join the business, Bernard first worked at a consulting firm after graduating. After his 2 years at the firm, his father told him he was needed at Krone to help with quality control at the factories.
“He said, ‘It’s a good time for you to step into the company. You will run a small factory, and you can make your own mistakes,’” Bernard says. “I told my dad I wasn’t sure he could afford my daily wages as a consultant. He wasn’t smiling.”
See more of the Krone story and the product innovations that helped propel to the company they are today in the next episode of "How We Did It: Stories from Independent Farm Equipment Innovators."
Click on the image below to watch the episode: Krone — Part 3
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